Mood Board for final trend forecasting. Identified "Vibrant Coastal" as a Summer 2023 trend, and developed a swim line concept around that during Autumn 2022.
Developed a themed "Vibrant Coastal" color palette prediction and where the inspiration for colors came from.
Researched and put together textiles ideas for collection.
Researched background, current trend, and potential extent of the Clogs trend in Autumn 2022.
Analyzed what stage the Clogs trend was in and which stage retailer "ALDO" should adopt this trend.
Research and history of the "Shearling Jacket" trend.
Identified overlapping trends forming with the "Shearling Jacket".
Retailer Research: Chose "FashionNova" as a brand to research. Identified locations, values, advertising channels, target consumers, and more.